Please read this Terms of Service (“Terms,” “Terms of Service”) carefully before using the un-usual.co.uk website (the “Website”) operated by Live Laterally Ltd, a(n) Private Company Limited by Shares formed in England and Wales (“us,” “we,” “our”) as this Terms of Service contains important information regarding limitations of our liability. Our company registration number is 15077492. Our address is Live Laterally Ltd, 4th Floor, 14 Museum Place, City centre, Cardiff, CF10 3BH. Our phone number is +44 (0) 7849430556. Your access to and use of this Website is conditional upon your acceptance of and compliance with these Terms. These Terms apply to everyone, including but not limited to visitors, users and others, who wish to access and use the Website.
By accessing or using the Website, you agree to be bound by these Terms. If you disagree with any part of the Terms, then you do not have our permission to access or use the Website.
Digital products
For The Camouflage Test, The Brand Stocktake and any other Un-Usual digital product.
Products bought through Gumroad follow Gumroad’s own terms.
1. Who you’re buying from
Live Laterally Ltd, trading as Un-Usual. Registered in England and Wales, company number 15077492. Registered office 4th Floor, 14 Museum Place, City Centre, Cardiff, CF10 3BH. Contact brand@un-usual.co.uk.
Payment is handled by Stripe, who sell the product to you on my behalf as reseller. That’s why your receipt may show a Stripe name rather than mine.
2. What you get
A downloadable PDF, plus any template that comes with it. The link arrives by email as soon as your payment goes through. If nothing has arrived within an hour, check your spam folder, then email me and I’ll sort it.
The price is the one shown at checkout, including any tax due.
3. Not useful? Get your money back
Email brand@un-usual.co.uk, or reply to the email your product came in, within 14 days of buying. You’ll get your money back in full. You don’t need to give a reason.
Your Outside-In credit is cancelled when the refund goes through.
This is on top of your legal rights, not instead of them.
4. Your Outside-In credit
Your purchase comes with a code that takes what you paid off your first month of The Outside-In.
- One use, for The Outside-In only. It can’t be swapped for cash.
- Valid for 90 days from purchase. The end date is in your email.
- Use the email address you bought with.
- One code per checkout. If you’ve bought two products, you can still only use one code on an Outside-In.
5. What you can do with it
Use it in your business as much as you like. Fill it in, print it, share what you find with your team or whoever helps you.
The Camouflage Test is made to be passed on. Put its questions into your own onboarding or messages, in your own name, without crediting me. That’s what it’s for.
What you can’t do is sell, republish or share the files themselves, or present them as your own product. The content, design and method stay mine.
6. What it is, and isn’t
A self-guided tool. What you get out of it depends on what you put in. It isn’t a promise of any commercial result, and nothing in it is legal, financial or tax advice.
7. If something goes wrong
If a file is faulty or isn’t what it says it is, tell me and I’ll fix it, replace it or refund you.
My total liability is limited to what you paid. I’m not liable for loss of profit, loss of business or any indirect loss. Nothing here limits liability for death or personal injury caused by negligence, for fraud, or for anything else the law doesn’t allow me to limit. If you’re buying as a consumer, your statutory rights are not affected.
8. Your details
Your name and email are used to deliver the product, send the follow-up emails that come with it, and add you to Stand Back, my occasional emails on brand. Unsubscribe any time. The privacy policy at un-usual.co.uk/privacy has the rest.
9. Law
These terms are governed by the law of England and Wales. If you’re a consumer living elsewhere in the UK, you can also bring a claim in your local courts.
Our offers and pricing
We offer digital products on this Website.
The price of these digital products can be found listed on the Website. This price includes all applicable taxes and other fees.
Purchases
When you make a purchase on the Website, a third party payment processor will collect your payment information and process your payment. Payments are handled by Stripe or Gumroad, depending on the product. The following payment method(s) are accepted by the third party payment processors: American Express, MasterCard, and Visa.
You hereby represent and warrant that you have the legal right to use the payment method(s) in connection with any purchase and that the information that you supply to us and to the third party payment processor(s) is true, correct and complete.
Prohibited uses
You agree that you will use this Website in accordance with all applicable laws, rules, regulations and these Terms at all times. The following is a non-exhaustive list of prohibited uses of this Website. You agree that you will not perform any of the following prohibited uses:
- Impersonating or attempting to impersonate Live Laterally Ltd or its employees, representatives, subsidiaries or divisions;
- Misrepresenting your identity or affiliation with any person or entity;
- Sending or attempting to send any advertising or promotional material, including but not limited to spam, junk mail, chain mail or any similar material;
- Engaging in any conduct that restricts or inhibits any person’s use or enjoyment of the Website, or which, as determined in our sole discretion, may harm us or the users of this Website or expose us or other users to liability;
- Using the Website in any manner that could disable, overburden, damage or impair the Website or interfere with another party’s use of the Website;
- Using any robot, spider or other similar automatic technology, process or means to access or use the Website for any purpose, including monitoring or copying any of the material on this Website;
- Using any manual process or means to monitor or copy any of the material on this Website or for any other unauthorized purpose;
- Using any device, software, means or routine that interferes with the proper working of the Website, including but not limited to viruses, trojan horses, worms, logic bombs or other such materials;
- Attempting to gain unauthorized access to, interfering with, damaging or disrupting any parts of the Website, the server(s) on which the Website is stored, or any server, computer or database connected to the Website;
- Attempting to attack or attacking the Website via a denial-of-service attack or a distributed denial-of-service attack;
- Otherwise attempting to interfere with the proper working of the Website;
- Using the Website in any way that violates any applicable province, territory, state or country laws, rules or regulations.
No warranty on website
To the extent permitted by law, this website is provided “as is”. No express warranty shall apply to this website. Note that you may have additional statutory rights provided to you under consumer protection laws. These rights are not affected by these terms.
Availability, errors and inaccuracies
To the extent permitted by law, we assume no liability for the availability, errors or inaccuracies of the information, website content or services provided on this Website. We may experience delays in updating information on this Website and in our advertising on other websites. The information, products and services found on the Website may contain errors or inaccuracies or may not be complete or current. Products or services may be incorrectly priced or unavailable. We expressly reserve the right to correct any pricing errors on our Website. If you determine that there is an error on this Website, or any invoices or purchase orders sent to you by us, please inform us immediately using the contact information below. The inclusion or offering of any product or service on this Website does not constitute an endorsement or recommendation of such product or service by us. This doesn’t affect clause 7 of the Digital products terms.
Damages and limitation of liability
The website is provided as it is. I’m not liable for loss of profit, loss of business or indirect loss from using it. Nothing here limits liability for death or personal injury caused by negligence, for fraud, or for anything else the law doesn’t allow me to limit.
Links to third party websites
This Website may contain hyperlinks to websites operated by third parties and not by us. We provide such hyperlinks for your reference only. We do not control such websites and are not responsible for their contents or the privacy or other practices of such websites. Further, it is your responsibility to take precautions to ensure that whatever links you click on or software that you download, whether from this Website or other websites or applications, is free of such items as viruses, worms, trojan horses, defects and other items of a destructive nature. Our inclusion of hyperlinks to such websites does not imply any endorsement of the material on such websites or any association with their operators.
Intellectual property
All contents of this Website are © 2023 – 2026 Live Laterally Ltd or third parties. All rights reserved. Unless specified otherwise, this Website and all content and other materials on this Website including but not limited to all logos, designs, text, graphics, pictures, information, data, software, sound files and arrangement thereof (collectively, “Content”) are the proprietary property of Live Laterally Ltd and are either registered trademarks, trademarks or otherwise protected intellectual property of Live Laterally Ltd or third parties in England and Wales and/or other countries.
If you are aware of a potential infringement of our intellectual property, please contact Olly Whitman at brand@un-usual.co.uk.
If you think something on this site infringes your rights, email brand@un-usual.co.uk.
Governing law and disputes
These Terms shall be governed and construed in accordance with the laws of England and Wales, without regard to its conflict of laws provisions. These Terms shall not be governed by the United Nations Convention on Contracts for the Sale of International Goods, the Uniform Commercial Code, nor Incoterms.
Our failure to enforce any right or provision of these Terms will not be considered a waiver of that right or provision. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect.
Any controversy or claim arising out of or relating to these Terms including but not limited to the interpretation or breach thereof shall be resolved in a court of competent jurisdiction in England and Wales.
Changes to Terms of Service
We reserve the right to make changes to these Terms of Service at any time. We will notify you immediately of making any changes to these Terms of Service by posting the updated terms of service to this website.
Questions
If you have any questions about our Terms of Service, please contact us at brand@un-usual.co.uk.